Register with HMRC
If you earn more than £1,000 in a tax year from self-employment (the trading allowance), you need to register for Self Assessment. Do it by 5 October after the end of the tax year you started.
Key Self Assessment dates
- 5 April: end of the tax year
- 5 October: deadline to register
- 31 January: online return due and tax paid
- 31 July: second payment on account, if applicable
How much to keep aside
You pay Income Tax and Class 4 National Insurance on profit. A common rule of thumb is to keep 25–30% of profit aside until you know your real figure.
Allowable expenses
- Agency commission
- Outfits, props and equipment used for content
- Phone and internet (business share)
- Software and editing apps
VAT
If your turnover passes the VAT registration threshold (£90,000 over a rolling 12 months) you’ll need to register. Get advice early if you’re close.
General information only, not tax advice. UPPER creators can get help from our dedicated tax team.